BUILDING DIRECT MARKETS
We Help You Sell Direct and Keep More Profit
We equip agricultural producers with the complete roadmap to build sustainable direct-to-consumer businesses.
Expert guidance from producers who've built successful direct sales operations
Universal direct sales framework for all producer types
Expert coaching & consulting by producers, for producers
Everything you need to sell directly to customers
Proven systems to build, launch, and scale your direct sales operation
Digital Infrastructure
-Website & E-commerce Setup
-Sales Funnel Creation
-Email Marketing Automation
-Shipping & Fulfillment Solutions
Marketing & Sales
-Targeted Customer Acquisition
-Professional Ad Management
-Custom Content Creation
-Marketing Automations
Strategy & Support
-Custom Biz Plan & Strategy
-Industry-Specific Consulting
-Pricing Strategy Development
-Producer Community Access
Building agricultural businesses that last
By Producers, For Producers
Our mission is simple: Equip farmers and ranchers with the business skills, marketing systems, and sustainable practices needed to create operations that future generations will be proud to inherit.
We believe direct-to-consumer sales give producers something they truly own—a valuable customer base that creates diversification, builds a tangible business asset, and strengthens our local food systems.
The Complete Direct Sales Roadmap
Unlike piecemeal approaches that leave critical gaps, our roadmap system addresses every aspect of your farm-to-consumer business.
Product Development & Offerings
Complete Marketing Ecosystem
Packaging & Graphic Design
Seamless Fulfillment Integration
Control Your Market, Control Your Destiny
Secure Your Farm's Future on Your Own Terms
The direct-to-consumer model gives producers independence from market fluctuations and price-setting middlemen. Our proven roadmap transforms your quality products into premium profits through relationships you build and own.
"I would recommend this program to anybody that's wanting to build their brand to sell any type of product they have to the public direct from their farm. It's simple. It's easy to do, and it's been a godsend to us. You know, I didn't even have a logo whenever we got started."
- Nic Haynes, Owner at Muddy H Farms
"We'd been through two different programs that were not at all what they said they were. Finally, we found you guys, everything came full circle, and you could walk the talk. Going from stranger to customer is honestly surreal. It gives you hope that this thing's working."
- Carl, Founder of Confluence Cattle Company
"They really know what it takes to implement certain strategies, especially from an online marketing standpoint on the backend, that as a busy rancher, I just haven't had time to learn or keep up with."
- Sarah Ison Flourish & Roam Owner
"This is exactly what we need. Like I knew that we needed it. I just didn't know where to start. I mean, not to sound cliche or anything like that, but it's, like it was meant to be. I mean, we didn't know where to go, but, then we found Mike and his team and his program, and it just kicked us off even more."
– Andrew Red Acre Farms
How much does the Roadmap System cost?
We offer several Roadmap options tailored to your specific needs and current infrastructure. Our team provides custom quotes after understanding your unique operation and goals. Rather than one-size-fits-all pricing, we create solutions that make sense for your business stage and budget. BOOK A CALL HERE
Do I need to be tech-savvy?
Not at all! You choose your level of involvement. Some producers prefer to learn the systems and eventually manage them independently, while others want us to handle everything behind the scenes.
Will this work for my operation?
Yes! We've implemented the Roadmap for all types of operations – from vegetable farms to beef, pork, lamb, chicken producers and even CPG startups.
How much time will I need to commit?
The time investment varies based on your approach to implementation. We offer flexible solutions that adapt to your preferences and existing skills. Most clients spend about 2-3 hours per week managing their direct sales operation once established. Some choose our guided implementation path where we handle the technical aspects while teaching you the system. Others with more technical experience may prefer our strategic framework with implementation guidance.
How quickly will I see results?
While results vary based on your starting point, we consistently see patterns of growth among our clients. On average, our clients generate approximately $8,500 in sales within their first 60 days in our program—though this isn't a guarantee as individual results depend on multiple factors. Most producers notice increased interest and initial sales within 30-60 days. Those with existing marketing infrastructure typically see results faster than those building from scratch. Significant revenue increases generally become apparent within 6 months as customer relationships develop and systems mature.
It's important to recognize that building any business requires persistence—direct sales is no exception. Our Roadmap provides the proven framework, but successful implementation still demands commitment to the process. The producers who see the strongest results are those who approach this as a serious business investment rather than a quick fix.
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